For over a year now the BUZZ word has been ‘GDPR’. Whilst many businesses fear the repercussions of the new general data protection legislation in force next month, people in general seem to be very excited about the idea of companies no longer being able to hold contact details and getting in touch either via email or by phone with anyone that hasn’t given them permission to do so. Some even say, “Yay, no more PPI phone calls.”
Marketing and advertising are definitely entering a new age as of 25 May 2018. Email marketing is already changing with so many companies contacting everyone on their mailing list and asking for permission to carry on sending them communications. It is definitely the end of an era and the beginning of, hopefully, something good. What are the benefits of keeping your contact details so protected that unless you give consent, a company cannot contact you for news or advertising?
One thought in mind is that if we cannot be contacted by businesses in the EU without our consent, nothing is stopping businesses outside the EU from contacting you, right? Well, not quite so. Some companies have begun plans to outsource their marketing work to companies outside the EU but that would be a naïve move and a huge mistake. If you are living in the EU, then it will be a breach of legislation for any company to contact you without your consent. US companies for instance need to comply with the GDPR legislation and so will companies in Asia, Africa and rest of the world.
One other aspect to bear in mind in relation to GDPR is outsourcing and external contractual staff. These often deal with sensitive data and general data such as mailing lists for newsletters, advertising and invitations. If external entities have access to data, they need to sign a non-disclosure agreement. From 25 May, the non-disclosure agreement will be extended to comply with the new legislation so any businesses who haven’t already done so, need to prepare new non-disclosure agreements, confidentiality agreements and terms of service to reflect or include the new regulation. Please let us know if you’d like us to help you draft new documents for your outsourcing suppliers and staff. SG
DG Law were fantastic throughout our purchase process. We had a short, fixed, timeline to
Venetia Lawson-Cruttenden [solicitor] is fantastic! She is always so thorough and efficient and gives you the
DG Law supported us through a very difficult contractual negotiation to achieve exactly the outcome
We were very pleased with the way that DG Law helped us on our transaction
Thanks for all the help from DG Law in pulling together our somewhat complicated loan.
DG Law resolved a difficult lease renewal for us and their services were excellent –
I needed understanding and experienced legal advice. DG Law provided an excellent service at a
My experience was second to none – the service was professional and personal. DG Law
DG Law always step up to the plate on our transactions and handle the various
DG Law was recommended to me and my partner and I received excellent advice –
Having worked with DG Law a number/couple of times now, I have been really impressed
DG Law were constantly at hand, and kept pro-active throughout the thorny process of getting
DG Law organised and ran a very useful session to help to make our team’s
DG Law came recommended to me and whilst setting up a new business it was
We were recommended three lawyers to handle the sale of our seven year old successful
We live by our core values of transparency, flexibility and being honourable – every day
We put ourselves in your shoes so we understand your problems from the inside out
We deliver our advice in a way that is easy to understand